Philippine E-Journals

ANALYSIS OF LETRANITE‟S CODE HONOR PRINT ADVERTISEMENTS

Camille Joyce L. Castillo | John Patrick B. Manzano | Melvin Q. Viloria | Charisse T. Evangelio

 

Abstract:

This qualitative research aimed to understand the interpretational meanings and communicational alignment from the elements embedded on the sixteen (16) print advertisements posted by Religious Education, Mission and Identity (REMI) Division within the Colegio de San Juan de Letran Calamba. The tarpaulins contained the Letranite’s Code of Honor and were formulated with Colegio's activities and other graphic materials such as shapes and titles.