HomeAni: Letran Calamba Research Reportvol. 2 no. 1 (2015)

MALUNGGAY NACHOS

Loraine C. De Villa | Maria Carissa L. Esguerra | John Jasper C. Ramos | Lalaine C. Manguiat

Discipline: Marketing Management

 

Abstract:

JIL RED Enterprise to be found in Mabina Ave., Poblacion Tanaua City, Batangas will produce Malunggay Nachos, tortilla chips which are healthy snacks for consumers. Target market consists of Tanauan Church goers, passengers going to Calamba City and San Pablo City and those who are visiting the community park near the business location as well as those from Colegio de San Juan de Letran Calamba.