THE POTENTIAL OF SELECTED BEACH RESORTS IN STO. NI&Ntilde;O, SAN FELIPE, ZAMBALES AS TOURIST DESTINATIONS

Airra Mae  R. Herradura,; Alyssa Therese  M. San Mateo,; Christopher  C. Mantillas,; Dana  C. Arzola,

THE POTENTIAL OF SELECTED BEACH RESORTS IN STO. NIÑO, SAN FELIPE, ZAMBALES AS TOURIST DESTINATIONS

Dana C. Arzola | Airra Mae R. Herradura | Alyssa Therese M. San Mateo | Christopher C. Mantillas

Abstract:

This study described the selected beach resorts in Sto. Niño, San Felipe, Zambales and the problems they encountered in terms of accommodation, amenities, activities, and accessibility. It also identiied the strategies used by the owners/managers in promoting their beach resorts and determined the potential of these selected beach resorts based on DOT standards.