Discipline: Industrial Engineering
The proposed project of M.C.Q, Enterprise was the production and marketing of floor tiles with carbon black extracted from scrap tires. This was to provide an extensive measure of waste minimization through waste reduction at source and recycling of waste, particularly scrap tires. Its benefit focused on ultraviolet radiation absorption which contributes to global warming. The CB Tiles, classified as an outdoor, impervious type of ceramic tile which contained a compound called carbon black, offered a significant environmental benefit due to its ability to absorb harmful ultraviolet radiation. The product would offer a competitive distinction of durability and hardness compared to other existing products. Different marketing strategies would be used to make the proposed product known to the target market. The product’s selling price would be Php 25.00; Php18,083,074.60 was the capital investment needed to start the business.