This study assessed the impact on beneficiaries in Ifugao of “birth planning”, a component of the Maternal and Child Health (MCH) project of the Japan International Cooperation Agency (JICA) that was initiated in 2006 and ended in 2010. The project aimed at improving the health and safety of mothers and newborn babies by ensuring the availability of quality health care, increasing utilization of health facilities, and services, as well. After a review of records from the three municipalities of Ifugao, a survey with structured and open-ended questions, eliciting information on 141 beneficiaries who availed of the services of the health stations from six barangays was administered. Collateral information to validate the data from the survey was solicited from the members of the Ayod Community Health teams (ACHTs), the service providers of the health and birthing facility stations. Results of the study show that there was a decreasing trend on homebirth from the time the project took off until it ended in
2010. It also revealed high service utilization and service acceptability among the beneficiaries.