HomeInternational Journal of Multidisciplinary: Applied Business and Education Researchvol. 2 no. 9 (2021)

Extending the Technology Acceptance Model for the Use of Online Health Applications in the Era of the Covid-19 Pandemic

Muhammad Zul Ashari | Didik Setyawan | Ariefah Yulandari

 

Abstract:

The Covid-19 pandemic has changed people’s behavior in getting health services to switch to online ones. The study examines the extending of the Technology Acceptance Model (TAM) in using health applications. TAM is no longer relevant to be applied on the specific application studies. The carried out expansion adds the variables of social influence, feelings of anxiety, and availability of services in developing attitudes to influence behavioral intentions. Data collected using online questionnaires for users of the Halodoc application as many as 200 respondents. The results of hypothesis testing using the Structural Equation Modeling analysis with the AMOS method show that attitudes are the determinants in forming behavioral intentions. They are influenced by useful perception, ease of perception, social influence, and service availability, but not by the feelings of anxiety. The results indicate that individuals perceive Halodoc as providing benefits, easy to use, influencing environment, and well-available services. Therefore, it can ignore the anxiety by using the Halodoc application during the Covid 19 pandemic to get health services.