Discipline: Education
This study determined the factors influencing the attitudes of University of the East (UE) college faculty toward research. A researcher-developed instrument was used to collect data from 203 regular faculty members across all colleges in the Manila and Caloocan campuses of UE. The results indicated that the respondents considered need for competence as the most important research motive and time as the greatest barrier to faculty research engagement. While faculty members held favorable general attitudes toward and personal interest in research, they were ambivalent towards the value of research training and the value of research in enhancing their function of instruction. The hypothesis is partially upheld since only some factors considered in this study significantly influence the research attitudes. A mixture of extrinsic and intrinsic reward strategies is recommended to promote faculty participation in the university’s research function.