Home⇛International Journal of Multidisciplinary: Applied Business and Education Research⇛vol. 4 no. 2 (2023)

Tourism Development Through the Global Hub Bandar Kayangan in Lombok Utara (KLU) District

Irwan Suriadi | Himawan Sutanto | M. Mujahid Dakwah

 

Abstract:

The Problem in this research is: (a) How is the development of the Bandar Kayangan Global Hub supporting tourism in KLU, (b) How does the Bandar Kayangan Global Hub development policy model support tourism in KLU.The data used in this study are primary data that comes from tourism stakeholders and secondary data that comes from the KLU Tourism Office and the KLU Central Statistics Agency (BPS). The analytical method used in this research is SWOT analysis (strength, weakness, opportunity, and threat). The results showed that the internal strategy factor (strength) with the highest score of 0.28, meaning that the Bandar Kayangan Global Hub in KLU must have a commitment from the community to develop its area to improve the standard of living of its people so that it is more advanced, such as by increasing people's income levels. The internal strategy factor (weakness) with the highest score of 0.13 means that the Bandar Kayangan Global Hub in North Lombok Regency must carry out quite intensive socialization and promotion through various media. The external strategy factor (opportunity) with the highest score of 0.22, meaning that the Global Hub at Bandar Kayangan in KLU can develop well because it has opportunities for community empowerment around Bandar Kayangan. The external strategy factor (threat) with the highest score of 0.21, meaning that the Bandar Kayangan Global Hub in KLU is still hampered by its development because the regional economy in particular and the national economy in general are still affected by the Corona COVID-19 pandemic.



References:

  1. Ali Ibrahim (2011). Mohammed. The Determinants of International Tourism Demand for Egypt: Panel Data Evidence. European Journal of Economics, Finance and Administrative Sciences ISSN 1450-2275 Issue 30.
  2. Badan Pusat Statistik (BPS) North Lombok Regency (2019)
  3. Emilia Gabroveanu etal. (2010). Analysis of Main Economic Factors Influence on Romanian Tourists Number Accommodated in Romania, using Anova Method. Theoretical and Applied Economics Journal.
  4. Gustavo. (2013). Marketing Management Trends in Tourism and Hospitality Industry: Facing the 21st Century Environment
  5. Ibrahimi. (2017). A theoretical framework for conceptualizing seaports as institutional and operational clusters. Transportation Research Procedia Volume 25, 2017, Pages 261-278
  6. Kuncoro. Mudrajad. (2003). Research Methods for Economics and Business. Erlangga. Jakarta Law Number 9 of 1990 concerning Tourism Law no. 10 of 2009 concerning Tourism
  7. Marpaung, Happy. (2002). Tourism Knowledge. Alphabet Bandung.
  8. Magatep. (2015). The Impact of Tourism Marketing Mix Elements on the Satisfaction of Inbound Tourists to Jordan.
  9. Nurhadi et al. Tourism Development Strategy by Local Government Against Regional Original Income (Study at Mojokero District Youth, Sports, Culture and Tourism Office) Journal of Public Administration (JAP), Faculty of Administrative Sciences,
  10. Brawijaya University, Malang.Vol. 2, No. 2, p. 325-331
  11. Pendit, Nyoman. (1999). Tourism Science An Introductory Prime. PT. Pradnya Paramita. Jakarta
  12. Park & Joon Seo. (2016). The impact of seaports on the regional economies in South Korea: Panel evidence from the augmented Solow model. Transportation Research Part E 85 107–119
  13. Raharjo, et al (2019). Policy Strategy Model of the Maritime Axis Global Development Hub Bandar Kayangan, North Lombok Regency. Papaya Journal. Vol. 2 No. 3 of 2019 ISSN: 2715-0186
  14. Raymond YC Tse.(2001) Estimating the impact of economic factors on tourism: evidence from HongKong. Tourism Economics Journal, 2001, 7(3), 277–293
  15. Sharifi & Gilaninia. (2013). Economic Factors Affecting Tourism Supply. International Journal of Business and Behavioral Sciences Vol. 3, No.10
  16. Wu & Zhang. (2013). Research on the Tourism Effect and Marketing Strategy of Convention & Exposition Industry: A Case Study of Shenzhen City of China.
  17. Ye Lee, et.al. (2014). An empirical investigation of the seaport's economic impact: Evidence from major ports in China. Transportation Research Part E: Logistics and Transportation Review Volume 69 , September 2014, Pages 41-53 www.voicentb.com/perpres-terbit-megaproject-global-hub-kayangan-peroleh-izin-location-7-373-hec-tare/ accessed on 21 February 2021. www.jimfeb.ub.ac.id/index.php/jimfeb/articlewww.nber.org/papers/w6237

Tools


Copyright © 2024  KITE Digital Educational Solutions |  Exclusively distributed by CE-Logic