Philippine E-Journals

A Project Feasibility Study on the Production of Organic Bath Bars in Calamba City, Laguna

Joei Mae Bueno | Aira Marie Coronado | Ricardo IV Wagan

 

Abstract:

Quality, price, and personal preferences are the factors that consumers consider when buying a product. For these, the researchers came up with the idea of the 2-in-1 organic soap and shampoo bar, a quality product to appear in the market that may be considered a necessity by most people as it could make them save money and feel safe to use. There was demand for the product, based on the survey that the researchers conducted in the different barangays in Calamba within a 3-kilometer radius from the location of the proposed business. The target market included those aged 15 and above in the selected areas. Slovin’s formula was used to determine the sample size of the population. The researchers will use social networking sites, tarpaulins and flyers to attract consumers. The product would be produced by using the melt and pour process. The manufacturing plant will be in Brgy. Bucal, Calamba, Laguna, which is accessible to a wide range of potential customers. The price of the product will be based on the cost of production with a 50% margin and it is expected to increase every year. The proposed business can recover its initial investment of Php1,320,000 in 4.19 years using the discounted payback period. The form of ownership to be adopted by the business is partnership and the business would be named Pristine Botanicals which represents the proposed product. The establishment of the proposed business would benefit the society by providing job opportunities to the people and contributing revenues to the government through its taxes. The business would help the environment by reducing plastic wastes used by the consumers, and by ensuring the cleanliness of the place of the business through implementation of proper waste disposal. It was recommended that the proposed business be pursued for its viability in the market. The company must maintain the quality of the product, use good marketing strategy to attract more customers and have different variants available in the market as the business grows. It was also recommended for future researchers to consider the residents of nearby towns of Calamba City as the target market of the business.