Policy Achievements' National Campaign as Programmatic Political Strategy: The Case of Duterte Legacy Barangayanihan Caravan
Ronald Bustos
Discipline: Media studies and Communication
Abstract:
This academic essay explores the brand of programmatic politics
the Duterte Legacy: Barangayanihan Caravan demonstrates
through secondary or desk research. Directed to the question
‘how does the campaign demonstrate programmatic political
distribution?”, this paper arrived at the findings that the Duterte
Legacy Caravan qualifies as a programmatic politics using the
combined criteria of Cheeseman, et al. (2014), Kitschelt (2000),
and Stokes, et al. (2013) namely: link between the politician and
the constituents, public distribution of resources, development of
policy packages, and internal organization of the administration.
The uniqueness of the accomplishments’ campaign lies in the fact
that Duterte was not seeking for reelection and with no
pronounced administration presidential bet. Further, the paper
revealed that the Duterte Legacy employed a mix of monikers,
incumbency, record of accomplishments, and post-clientelist
exchanges which could favor the political future of Duterte.
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