Beyond the Crown: Exploring Queer Narratives and Transformation in Philippine Beauty Pageants

Janice  Roman-Tamesis,

Beyond the Crown: Exploring Queer Narratives and Transformation in Philippine Beauty Pageants

Discipline: social sciences (non-specific)

Abstract:

Philippine beauty pageants, often perceived as solely focused on physical attributes, have evolved into empowering platforms for marginalized queer identities. This study, anchored in Social Identification Theory (Tajfel, 1974, 1978; Turner, 1982), delves into the intricate relationship between beauty pageants and queer representation in the Philippine context. In-depth interviews with queer individuals involved in various pageant roles – candidates, trainers, and spectators – reveal how these events provide a distinct platform for selfexpression, societal challenge, and economic empowerment. Their stories highlight the transformative power of pageants in combating discrimination and advancing queer recognition. Pageants are a catalyst for transformation, fostering belonging and pride within the queer community and empowering them to build a collective identity that transcends societal limitations. These events go beyond aesthetics, offering queer individuals the opportunity to showcase their talents, defy societal norms, forward their advocacies, address their struggles, and engage in discourse. This research unveils the crucial role beauty pageants play in shaping and empowering marginalized identities, providing insights into their impact on popular culture. Beauty pageants emerge as transformative and affirmative spaces where queer individuals express themselves and challenge societal views on beauty, gender, and identity.

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