Memes As A Mnemonic Strategy In Enhancing Vocabulary Learning
Thelma A. Tubay
Discipline: Education
Abstract:
Vocabulary, as the heart of a
language, is an essential part of
learning specifically in language
acquisition, facilitating effective
communication, comprehension, and
critical thinking. This quasiexperimental study investigated the
effectiveness of using memes as a
mnemonic strategy to enhance
vocabulary learning and retention
among Grade 7 students at Ifugao
Village Integrated School during the
School Year 2024-2025. The study
compared the vocabulary performance
of the experimental or the mnemonic
group, taught using memes, and the
traditional group wherein traditional
teaching method was employed. Key
findings revealed that while both
groups showed improvement from pretest to post-test, the mnemonic group
demonstrated significantly greater
gains in vocabulary learning. This
resulted to a moderate to large effect
size for the meme-based mnemonic
strategy. Notably, both high- and lowperforming students in the mnemonic
group benefited, although high
performers showed more substantial
improvement achieving numerically
larger gains, the difference in
improvement magnitude between high
and low performers was not statistically
significant. The study concludes that
memes serve as an effective mnemonic
tool for vocabulary acquisition and
retention. Recommendations include
professional development for teachers
on implementing mnemonic strategies,
the integration of such strategies into
vocabulary instruction with
differentiated approaches for diverse
learners, and further research exploring
tailored interventions for low-performing students using mnemonics
and to cater diverse learners.
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