Predicting preventive behaviors on Dog-Borne Zoonoses using the Health Belief Model
Eula Dee A. Lañada | Eugene B. Lañada | Nelfa M. Glova
Abstract:
Due to the risks posed by dog-borne zoonotic diseases, a cross-sectional
survey was carried out on: (1) respondents' socio-demographic characteristics
and prior exposure to dog-borne risks; (2) respondents' knowledge, risk
perceptions and preventive behavior towards dog-borne zoonotic diseases; and
(3) relationships between respondents' information exposure, knowledge, risk
perceptions, and preventive behavior towards dog-borne zoonotic diseases.
Since health behavior is dependent on multiple factors within a social context,
this study used the Health Belief Model to achieve the study objectives.
A randomly selected sample of 147 residents of the City of Baybay (aged 20-
77 years (mean=47.29, SD=13.27)) perceived dog-borne zoonoses to be highly
severe types of diseases. Structural equation modelling based on the Health
Belief Model showed that dog ownership, perceptions on severity and
susceptibility, and perceptions on benefits and barriers directly predicted the
likelihood of adopting dog-borne zoonotic disease preventive measures. In
addition, there were significant indirect effects of knowledge on dog-borne
zoonoses, demographic factors including prior exposure to dog-borne
zoonoses, membership of community organizations, and barangay (village)
residence zone. Information exposure to dog-borne zoonoses (cues to action)
also had a significant indirect effect on behavior. All these denote that the health
belief model (HBM) is effective in predicting preventive behaviors on dog-borne
zoonotic diseases. However, to maintain these levels of prevention behavior,
there is a need for sustained exposure to information on dog-borne zoonoses,
and the institutionalization of a community-based dog-borne zoonotic disease
prevention initiative.
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