The Influence of Service Quality of Public Libraries on the Library User’s Engagement
Jessa Mae Masion | Kirt Anthony Diaz
Discipline: Education
Abstract:
In libraries, perceptions of high services quality to their target clients are typically able to draw out high level of satisfaction and engagement. Using the descriptive-regression research design, the study was conducted to determine the influence of service quality of public libraries on library user’s engagement. It was performed using a survey questionnaire that was tested using Cronbach Alpha and Content Validity. Data were collected from 175 randomly selected respondents who are frequent professional library users in public libraries in Region XII, consisting of graduate students, businessmen and women, retired personnel, and those users who have pursued their law, master's, or doctor's degrees. The data were analyzed using simple linear regression analysis. Results from the quantitative analysis revealed that service quality of public libraries can significantly influence library user’s engagement. Thus, it can be claimed that one effective way of enticing more individuals to use public libraries is to improve the level of service quality of public libraries. Based on the findings, it is strongly recommended that public library administrators provide public librarians with comprehensive and continuous professional development opportunities, including seminars, trainings, enrolling in library professional courses, and benchmarking effective strategies that build the confidence and competence of public librarians to improve the quality of services offered to library patrons.
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