Navigating the Influence of Social Media on Translingual Patterns of Cebuano Youth in an ESL Milieu
Glenn Mark Escarda | Suzine Edera-Petiluna | Sittie Aina Moh Perdaus | Rosie Mendoza | Erwin Campuso | Merjoe Saldua | Eduardo Omaña
Discipline: Education
Abstract:
This qualitative study explored how Cebuano-English-speaking youth navigate language use in digital environments to shape their online identities. Using a Descriptive Phenomenology approach, the research examined the complex relationship between language preferences and digital interactions among participants. Key findings highlight the preference for using Cebuano in casual digital interactions to maintain cultural identity and foster social connections. Additionally, the study reveals the adoption of 'conyo' language—a mix of Cebuano and English—for humor and social bonding purposes. Participants also indicated a strategic preference for English in contexts where credibility and professionalism are valued, reflecting broader societal perceptions. The study emphasizes implications for educators and policymakers to support linguistic diversity online and promote inclusive language practices that celebrate native languages like Cebuano. It also identifies a research gap concerning the influence of global digital trends on local language dynamics among youth. Future studies could further explore how digital environments shape language attitudes and identity formation, informing strategies to enhance digital literacy and intercultural understanding.
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