Success Stories of Subanen Entrepreneurs: A Narrative Inquiry
Dain Kreser B. Candia | Felene Mabelle Henteroliso | Ma. Theresa S. Nacion | Bryle Christian V. Ornopia | Ace Virgel T. Batingal | Eligen H Sumicad Jr
Discipline: management studies
Abstract:
This narrative inquiry investigates the success stories of Subanen entrepreneurs in Zamboanga del Sur, Philippines, addressing the research gap
of limited localized studies on this specific indigenous group's entrepreneurial experiences. The study explores how cultural values, traditions,
and socio-economic contexts influence their entrepreneurial success,
highlighting the importance of cultural preservation alongside business
innovation.
References:
- Amofah,S. (2021). Indigenous Women Social Entrepreneurship; Poverty Alleviation Tool Used by Development NGOs in Ghana. Athens Journal of Social Sciences, 8(2), 151-164. https://doi.org/10.30958/ajss.8-2-4.
- Candia et al., 2025 /Success Stories of Subanen EntrepreneursIJMABER 2205Volume 6| Number 5| May| 2025
- Creswell, J. W. (2014). Research design: Quali-tative, quantitative, and mixed methods approaches. https://bit.ly/4d5vcpX
- Coburn, S., Grayson, A. M., Johnson-Klein, W., & Williams, A. (2020). Renee, Linklater De-colonizing. Trauma Work: Indigenous Sto-ries and Strategies. American Journal of Dance Therapy, 42(2), 341–347. https://doi.org/10.1007/s10465-020-09333-8
- Colbourne, R., Peredo, A. M., & Henriques, I. (2023). Indigenous entrepreneurship? Setting the record straight. Business His-tory, 66(2), 455–477.record straight. Busi-ness History, 66(2), 455–477 https://doi.org/10.1080/00076791.2023.2166034
- Denzin, N. K., & Lincoln, Y. S. (2011). The SAGE handbook of qualitative research. https://bit.ly/3TqlDv4
- Macpherson, W. G., Treatiakoy, A., Mika, J. P., & Felzenztein, C. (2021). Indigenous entre-preneurship: Insights from Chile and New Zealand. Journal of Business Research, 127, 77-84. https://doi.org/10.1016/j.jbusres.2021.01.013
- Mushimiyimana, E. (2024). Between Assimila-tion and Cultural Pluralism for Indigenous Livelihood and Entrepreneurship: Case of Lumad in the Philippines. In Springer eBooks91–108. https://doi.org/10.1007/978-3-031-54457-6_5
- Ratten, V., & Dana, L.-P., (2017). Gendered per-spective of indigenous entrepreneurship. SmallEnterprise Research, 24 (1), 62-72. https://doi.org/10.1080/13215906.2017.1289858
- Robaro, O., & Erigbe, A. (2019). Globalization and indigenous entrepreneurship devel-opment in developing economies: A case study of manufacturing and commerce (Trade) in Nigeria. Journal of Small Busi-ness and Entrepreneurship, 7(2), 61-72. https://doi.org/10.15640/jsbed.v7n2a6
- Polkinghorne, D. (1988). Narrative knowing and the human sciences.
- Yin, R. K. (2014). Case study research: Design and Methods. The Canadian Journal of Program Evaluation. 30(1), 108-110. https://doi.org/10.3138/cjpe.30.1.108