Home⇛International Journal of Multidisciplinary: Applied Business and Education Research⇛vol. 6 no. 8 (2025)

Behavioral Economics Behind Digital Banking Adoption and Retention in the Philippines

Brix Refil Arriola

Discipline: Economics

 



References:

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  4. Bangko Sentral ng Pilipinas. (2024a, August 8). BSP Lifts Moratorium on Establishment of Digital Banks. https://www.bsp.gov.ph/SitePages/Me-diaAndResearch/Medi-aDisp.aspx?ItemId=7205
  5. Bangko  Sentral  ng  Pilipinas.  (2024b,  Septem-ber 28). Monetary Board Approves Guide-lines for Digital Banks. https://www.bsp.gov.ph/SitePages/Me-diaAndResearch/Medi-aDisp.aspx?ItemId=6459
  6. Cigaral,  I.  (2024,  March  08).  BSP:  Only  two  of six PH digital banks are profitable. Philip-pine Star. https://business.in-quirer.net/449038/bsp-only-2-of-6-ph-digital-banks-are-profitable
  7. Davis,  F.  D.  (1989).  Perceived  usefulness,  Per-ceived Ease of use, and User Acceptance of Information  Technology.  Journal  of  Risk and Uncertainty, 18(3), 321–325. https://doi.org/10.1023/a:1011156710779
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  11. Orencia,  A.  J.  (2023,  September   17).  Digital Banking Revolution in the Philippines and its  Drivers,  Impacts,  and  Challenges:  A Multifaceted  Analysis.  Social  Science  Re-search  Network;  International  Journal  of Open-Access, Interdisciplinary & New Ed-ucationalDiscoveries  of  ETCOR  Educa-tional Research Center. https://pa-pers.ssrn.com/sol3/papers.cfm?ab-stract_id=4574364
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  13. Quimba,  F.  M.,  Barral,  M.  A.,  &  Carlos,  J.  C. (2021). Analysis of the FinTech landscape in the Philippines. In Econstor. Philippine Institute for Development Studies (PIDS). https://www.econstor.eu/bit-stream/10419/256864/1/pidsdps2129.pdf
  14. Salvador, P., & Valenzuela, I. B. (2021). Percep-tion of Filipino consumers towards usage of  all-digital  banking.  Journal  of  Global Business, 10(1), 1–25. https://static1.squarespace.com/static/5b85162bcc8fedc767ff5676/t/61c030fe5878c859e1559621/1639985409582/JGB+1525.pdf
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