An Innovative Enterprise Model for Successful Enterprises in Albay: A Case Study
Marlon O. Sierra
Discipline: business studies
Abstract:
This study develops an innovative enterprise model for Small and Medium-sized Enterprises
(SMEs) by examining successful businesses in Albay to understand their strategies for overcoming business
challenges and achieving sustainable growth. Data was collected through interviews, observation, and
documentation from 10 SMEs in Albay, focusing on eleven key business areas including leadership,
strategic planning, and financial performance. A descriptive-evaluative case study approach was used,
drawing on William Lazonick’s Theory of Innovative Enterprise, the SECI Model, and the Plan-Do-Check-
Act (PDCA) cycle. The research identified adaptive leadership, strategic innovation, strong core values,
technology utilization, and robust networks as critical success factors. Key challenges included supply
chain management, product quality, adapting to market changes, employee retention, and financial
constraints. These were addressed through proactive strategies and partnerships. The primary outcome is
a practical enterprise model that integrates success factors and an adaptive approach, providing actionable
insights for SME growth and resilience in the evolving economic conditions of the province of Albay.
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