Woven Lives: T&#039;nalak Textile Weaving as Indigenous Livelihood and Cultural Heritage Preservation

Marlon  Viejo,; Glorietta Mae  T. Guisinga,

Woven Lives: T'nalak Textile Weaving as Indigenous Livelihood and Cultural Heritage Preservation

Glorietta Mae TANDOG. Guisinga | Marlon Viejo

Discipline: creative arts and design (non-specific)

Abstract:

This research examines T'nalak textile weaving as a livelihood strategy and cultural preservation mechanism among the T'boli people of South Cotabato, Philippines. Through qualitative data collection and focus group discussions with weavers, designers, and community leaders, this study identified critical factors influencing youth participation in indigenous crafts and revealed gaps in modern marketing strategies. Findings indicate a significant decline in youth engagement with T'nalak weaving despite its cultural and economic importance. The study emphasizes the necessity for enhanced digital and online-based marketing strategies to reach broader consumer bases, the critical importance of authenticity in indigenous arts production, and the urgent need for intensified government support at both local and national levels. Recommendations include establishing youth-centered heritage programs, developing integrated e-commerce platforms, implementing intellectual property protections, and creating sustainable livelihood initiatives. This research contributes to understanding how indigenous crafts can simultaneously preserve cultural identity while generating equitable economic opportunities in the modern digital marketplace.

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