Service Quality and Internal and External Stakeholders’ Satisfaction in the City of Schools Division of Cabuyao
Rose May G. Dagsil
Abstract:
Service Quality and stakeholders’ satisfaction are two significant elements in
organizational management and sustainability. The operational conditions, as well as
the high level of competition, are forces that require the company to strictly adhere to
excellent services. Stakeholders’ satisfaction is a modern approach to quality in
businesses and organizations and it contributes to the formation of truly client-focused
organizations and cultures. Measuring stakeholders ‘satisfaction provides fast, relevant,
and objective input on the preferences and expectations of stakeholders. In this manner,
a company's performance may be evaluated for a set of satisfaction dimensions that
show a corporate organization's strong and weak aspects. A better organization with
standard quality service and objectives that enable enhanced employee competencies
emerges from increasing stakeholders’ satisfaction.
The research determined the relationship between the level of service quality and the
level of internal and external stakeholders’ satisfaction in the City Schools Division of
Cabuyao and discussed the issues and concerns, as well as the difficulties encountered,
that could potentially impede meeting the goal of stakeholders’ satisfaction and
retention. A total of 470 surveys were collected at random using an adopted instrument
and the model was analyzed and evaluated using the Mean, Four-point Likert Scale, T-test and Pearson Product-moment Correlation. The analysis revealed the existence of a
small but significant positive relationship between the level of service quality and
stakeholders’ satisfaction. Furthermore, the study proposed an action plan to develop
and improve additional techniques to reinforce the ongoing service quality and increase
the productivity and confidence of SDO employees.
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