HomeIAMURE International Journal of Business and Managementvol. 10 no. 1 (2015)

Organization Development Interventions, How Effective are They?: A Case on an International Franchised Company in Cebu

Leahlizbeth Angbetic Sia

Discipline: Business, Management

 

Abstract:

Organization development interventions are very important and common in franchised companies. This is an experimental study to assess the effectiveness of organization development (OD) interventions on an international franchised company in Cebu. The aim is to determine the attainment of the goals and objectives of the five franchise outlets of a particular chain of pizza restaurants in Cebu in terms of food, service and environment, through the theoretical framework of this study based on Schein’s (2010) strategic planning model. The pre and post-intervention instrument used is a researcher made survey instrument that was constructed based on the Operations Manual of the pizza franchise. Fifteen supervisors and staff of the pizza franchise were asked to rate themselves, on how well they did in thirteen categories. The results served as the bases for conducting a strategic planning workshop. Pre and post intervention means were compared using paired t-test at 0.05 level of significance. The data from pre-intervention assessment and post intervention evaluation were treated via statistics using the means. The paired t-test was used for comparison of pre and post intervention data for improvements significant at 0.05 levels. Noticeable improvements were shown. It is suggested that further intervention activities be conducted to solidify the strengths of the intervention efforts.