Rizza Belle R. Tisalona | Mary Jane DC Olila | John Asher B. Arellano | Teobaldo Q. Magdamit Jr
Discipline: Hotel and Restaurant Management
This quantitative and qualitative research conducted survey with 30 respondents to know the leading promotional tools used by Cabalen in Alabang Town Center. The promotional tools they were using were brochure, leaflets, signage, billboards, streamers, hanging boards and website.