Nelson B. Guillen Jr.
Email: nelson.guillen@dlsu.edu.ph
Affiliates: Department of Marketing and Advertising, De La Salle University
Papers | 2 | Cites/Paper | 34.50 | Cites/Author/Year | 17.25 |
Potential Citations | 69 | Cites/Author | 34.50 | h-index | 2 |
Year(s) | 2 | Papers/Author | 1.00 | g-index | 2 |
Cites/Year | 34.50 | Authors/Papers | 1.00 | hI,annual | 11.50 |
Article List
Coping with Disruption using Social Media Marketing: A Full Throttle
Guillen Jr., Nelson B.
Unlocking Growth Opportunities for Philippine Micro, Small, and Medium Enterprises through Facebook Advertising and Growth Hacking Strategies in the Post-Pandemic Era
Guillen Jr., Nelson B. | Lim, Cristina Teresa