vol. 1, no. 1 (2012)
Advancing Literature and Communication Research


The Advancing Literature & Communication Research aims to publish new discoveries in literature and communication which are contributed by member researchers around the country and from the international community.

The Advancing Literature & Communication Research is a peer reviewed journal that provides a venue for scholars to publish their research findings for advocacy and utilization.

Publisher: Liceo de Cagayan University

Potential Citation/s: 1152

Category: Literature | Communication |

ISSN 2094-9642 (Online)

Other Issue

Table of contents

Open Access Subscription Access


Effects of Political Ads on Television on the Choice of Presidential Candidates among First-Time Voters of Liceo De Cagayan University

Henry J. Abellanos | Kaye Hazel N. Abao | Nalyn I. Luis | John Ivan Obsioma | Cayetano Paderanga Iv | Ana Camela TaŃedo

Discipline: Politics, Advertisement

Filipino Gay Stereotypes in Mainstream and Independent Films

Maria Elena C. Reyes | Macdelle Joy D. Balacuit | Aiceil P. Carangcarang | Michelle Jade G. Diayon | Roxann Mae V. Lerin

Discipline: Social Science

Maranao Women as Portrayed in Selected Maranao Folktales

Maria Elena C. Reyes | Norlanie Mangotara Abdulmalic | Insirah Islao Matanog

Material Development of the Five Selected Short Stories for Children of Dr. Luis P. Gatmaitan

Maria Elena C. Reyes | Francis Deacon A. Valdehueza

Preferences of FM Radio Listeners in Cagayan De Oro City Based on the Functional Approaches of Broadcast Media

Maria Elena C. Reyes | Louise S. Balaba | Kamille Kaye R. Lesondra | Francini Leah P. Libot | Stephanie Jean S. Salvador

Discipline: Mass Communication

A Semiotic Analysis of Five News Stories in the Philippine Daily Inquirer and the Philippine Star

Maria Elena C. Reyes | Mary Ann T. Galdo | Reeham B. Mabandus | Tizziana M. Mojica | Kirk R. Carvero

Discipline: Journalism

Social Issues in F. Sionil Jose’s Selected Short Stories

Maria Elena C. Reyes | Ramon D. Legaspi V | Johaira Calandada

Discipline: Literature

The Effectiveness of Tri-Media Advertising Campaign For Enrollment of Liceo de Cagayan University

Henry J. Abellanos | Felisa Sheila T. Escalona | Ma. Milliza A. Lavanza | Yves T. Maagad | Nikko P. Quiñonez | Chucille B. Quipanes | Hannah Grace D. Sy

Discipline: Tri-Media Advertisement