Other Issue

vol. 2, no. 1 (2014)
The Ledger


Description

The Ledger is an annual official journal publication of the Accountancy and Business Administration Program of the University of the Immaculate Conception. This periodical compiles the different research studies done by students and faculty pertaining to Accountancy, Accounting Technology, Financial Management and Marketing Management. The research outputs embody instructive and scholarly approaches for intellectual and technical skills enhancement necessary to succeed in the world of business and entrepreneurship.


Publisher: University of the Immaculate Conception


Category: Accounting & Finance | Marketing & Business Communication |

ISSN 2350-6598 (Online)

ISSN 2350-658X (Print)


Table of contents

Open Access Subscription Access


Articles


Acceptability of Chooks to Go among Dabaweños

Louise Biancah Abes | Jayson Concepcion | Dorothy Grace Tan | Mark Kinley Tuano | Kathyn Villaflores | Kevin Albarracin | Sherrie Alconera | Geselle Requillo | Jessica Saplad

Acceptability of Chooks to Go among Dabaweños

Louise Biancah Abes | Jayson Concepcion | Dorothy Grace Tan | Mark Kinley Tuano | Kathyn Villaflores | Kevin Albarracin | Sherrie Alconera | Geselle Requillo | Jessica Saplad

The Awareness of UIC Business Students Regarding the Splash Direct Sales in Davao City

Grand Harvie Rafael N. Garcia | Fredith Janine G. Antipala | James Giovann E. Dalog | Angel Bunch M. Franco | Joan Camille S. Mabini | Mary Grace E. Dasas | Lovely Jay C. Parilla | LeriVee M. Labite

Healthy Drinks Preference of University Students in a Diet Program

Regen Alfonso | Jackrey Capidtoan | Aubrey Compra | Hanna Joyce De Ocampo | Honegen Panganiban | Erica Jan Rodriguez | Demie Torrenueva | Daniel Lawrence Yap

Customer Satisfaction on the Level of Logistics Companies in Davao City

Bella Bundan | Chenie Nice Dela Corte | Donnel Rey Fabro | Kenneth M. Faraon | Jessile Cristelyn Ibarra | Strady John P. Lee | John Paul Oroc | Alvin Lui | Rachel Sajolan | Jill Rica Trinidad

The Characteristics and Preference of Processed Meat Purchasers in Davao City

Ma. Corazon Ayudante | Ray Vincent Bragado | Yohan Cedric Enrile | Ryan Gallarde | Olga Paran | Joan Carole Sam | Mary Jane Amoguis | Gerald Sinconiegue

Teenagers’ Preference of Shopping Malls in Davao City

Mary Jane Amoguis | Hanna Sharmaine Fortuna | Ralph Laurenz San Miguel | Ronald Camporedondo | Zyrene Zilca De Vera | Yllana Shinn Corpuz | Ainna Shara Arcena | Bai Isthar Mangelen | Keanu Rodriguez | John Rey Pepito

The Extent of Manifestation on the Promotional Campaign Attributes and Consumer Loyalty of the Telecommunication sectors

Michaela Andrea Patlonag | Janela Enrie Esmores | Mariah Stacy Sugatan | Odile Clyde Digamon | Jason Philip Lim | Hessed Morido | Jumel Posada | Yema Sabio | J-Ric Rojo

The Perception of Customers on the Different Brands of Toothpaste

Bryan Gabriel Concepcion | Jhun Mhar Vergara | Levi Esmalla | Jules Panuayan | Adrian Alibango | Jayson Villarte | Kirk Jasper Villarreiz | Presentacion Acosta

The Perception of Customers on the Different Brands of Toothpaste

Bryan Gabriel Concepcion | Jhun Mhar Vergara | Levi Esmalla | Jules Panuayan | Adrian Alibango | Jayson Villarte | Kirk Jasper Villarreiz | Presentacion Acosta