E-Journal | DLSU Business & Economics Review vol. 18, no. 1 (2008)

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vol. 18, no. 1 (2008)
DLSU Business & Economics Review

Description

The DLSU Business & Economics Review (B&E Review) publishes high quality theoretical, empirical, and methodological research in the fields of Accounting, Business Management, Commercial Law, Economics, Finance, and Marketing. The B&E Review aims to reach an audience in these six fields and is published twice a year.

- Listed in SciVerse Scopus
- Abstracted and Indexed in EBSCO
- Accredited by the Commission on Higher Education as one of the most distinguished Philippine journals classified in Category A level

Publisher: De La Salle University

Potential Citation/s: 25

Category: Business & Economics |

ISSN 0116-7111 (Print)

Other issues

Other issues

vol. 27, no. 2 (2018)

vol. 27, no. 1 (2017)

vol. 26, no. 2 (2017)

vol. 16, no. 1 (2006)

vol. 15, no. 2 (2005)

vol. 26, no. 1 (2016)

vol. 25, no. 2 (2016)

vol. 25, no. 1 (2015)

vol. 24, no. 2 (2015)

vol. 24, no. 1 (2014)

vol. 23, no. 2 (2014)

vol. 23, no. 1 (2013)

vol. 22, no. 2 (2013)

vol. 22, no. 1 (2012)

vol. 21, no. 2 (2011)

vol. 21, no. 1 (2011)

vol. 20, no. 2 (2011)

vol. 20, no. 1 (2010)

vol. 19, no. 1 (2009)

vol. 18, no. 2 (2009)

vol. 17, no. 1 (2008)

vol. 13, no. 2 (2002)

vol. 13, no. 1 (2002)

vol. 12, no. 1 (2000)

vol. 11, no. 1 (1999)

vol. 10, no. 2 (1998)

vol. 10, no. 1 (1998)

vol. 19, no. 2 (2010)

vol. 9, no. 1 (1998)

vol. 8, no. 1 (1997)

vol. 7, no. 1 (1996)

vol. 6, no. 1 (1994)

vol. 5, no. 1 (1993)

vol. 4, no. 2 (1991)

vol. 4, no. 1 (1991)

vol. 3, no. 1&2 (1990)

vol. 2, no. 2 (1989)

vol. 1, no. 2 (1988)

Table of contents

Open Access Subscription Access

Preliminary Pages

From the Editor

Editorial Board

Research Article

Lagged Effect of TV Advertising on Sales of an Intermittently Advertised Product

Cesar C. Rufino

Lost and Found Again: Subjective Norm in Gym Membership

Octavia Leeman | Jaime S. Ong

A Preliminary Exploration of Generational Similarities and Differences in Values between the United States, United Kingdom, Iceland, Japan, Korea, Colombia and the Philippines

Arnel Onesimo O. Uy | Edward F. Murphy Jr. | Regina A. Greenwood | Jaime A. Ruiz Gutierrez | Terrell G. Manyak | Bahaudin Mujtaba

Benchmarking the Home Pages of the Top Multinational Manufacturing Corporations in the Philippines

Jeden O. Tolentino

The Patent System and the Quest for Affordable Medicines

Christopher E. Cruz

Planning or Warfare: On Urban Allocation of Land

Syed Abdus Samad

Back Matter

The Contributors